March 17, 2025

New Zealand Jim Viggars Discusses Southland Lamb Standards

Ever curious about the journey of New Zealand lamb after it departs from Southland processing facilities? Industry expert Jim Viggars provides insights into quality benchmarks and export destinations.

Continue reading →
February 28, 2025

United Kingdom Expert Roast Chicken Techniques with Jim Viggars

A comprehensive guide to preparing the perfect roast chicken, featuring professional tips and techniques from ASDA's meat specialist Jim Viggars.

Continue reading →
January 21, 2025

United Kingdom Video Feature: Pork Loin Steak Quality Improvements

Jim Viggars from the meat procurement division explains recent enhancements to pork loin steak offerings, balancing superior quality with competitive pricing for customers seeking fresh meat products.

Continue reading →
January 20, 2025

United Kingdom Innovative Beef Finishing Facility Draws American Inspiration

Adam Quinney launches a groundbreaking facility in collaboration with ASDA, offering beef producers enhanced growth opportunities and detailed insights into cattle performance and breeding data.

Continue reading →
January 12, 2025

United Kingdom Limousin Cross Heifer Tops BeefLink Competition

The Pennie family from Powys achieved first place in the annual ASDA BeefLink carcass yield challenge at ABP's Shrewsbury facility with their exceptional Limousin cross heifer.

Continue reading →
October 31, 2011

United Kingdom High Sugar Grass Initiative Targets Carbon Reduction

ASDA pioneers the retail sector's adoption of high sugar grass varieties for beef, lamb, and dairy operations, aiming to reduce livestock methane emissions by 20 percent and cut CO2 output equivalent to removing 78,000 vehicles from roadways.

Continue reading →